Google Adwords Certification Course
Why Google Adwords?
Pay Per Click (PPC) is an advertising tool used by businesses to reach their audience through sponsored ads on search engines and other websites. With the help of PPC ads, you have the ability to reach the correct demographic, and in turn increase the returns on your investment.
PPC training course will offer you all the necessary skills and expertise required to reach your paid marketing objectives. The course will cover PPC adverting exhaustively, with topics like initial comprehensive campaign setup, bidding and reporting, managing campaigns, landing pages, conversion tracking and other advanced PPC concepts. You will create a Google AdWords account and an AdWords campaign. You will refine and optimize aspects of your AdWords campaigns from ads, to keywords, to bidding, to budgets.
Who should join?
This course is designed for marketing professionals with basic end-user computing skills who will create and manage search ads, run pay-per-click search campaigns, and analyze and report on those campaigns with Google AdWords.
Google AdWords is the most powerful online advertising network, having multiple channel like Search, Display, Video, Mobile etc. Doing this course is a gateway to being an expert Digital marketer. Hence this course is most suited for:
- Aspiring Digital Marketer, who wants to gain an entry into digital marketing industry
- Digital Marketer, to master Google AdWords
- Traditional Marketer, to master online marketing techniques
- Entrepreneurs/ Business owner, for using Google advertising network to promote their business.
In this course, you will implement Google AdWords and create ad campaigns. You will create a Google AdWords account. Create an ad campaign. Optimize keywords for pay-per-click campaigns. Write effective ads for Google AdWords campaigns. Analyze and report campaign performance. Manage bidding and budgets.
This course prepares you for the Google AdWords Certified Professional Exams. After the completion of the course you need to qualify 2 of the AdWords certification exams to become an AdWords certified professional — the AdWords Fundamentals exam and one of the following: Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, or Shopping Advertising.
- Lectures 10
- Quizzes 0
- Duration 4 sessions (12 hours)
- Skill level All levels
- Language English
- Students 25
- Assessments Self
Who can join the Digital Marketing training programme?
Anyone with the basic computer knowledge and a thirst to rock the internet marketing world can enroll this course. The training is specifically recommended for students, business professionals, website owners and marketing people who want to embark on a bright career.
Is GDA right choice for learning Digital Marketing?
Having expertise in all verticals of Digital Marketing and with our team of experienced faculty, we are considered right choice among students for the course. Also, unlike other training institutes, we are unique in our ethics and provide real-time projects for a live exposure to the current industry trends that provides better insight.
Who can get benefited by learning this Course
Anyone who ever is Computer savvy can learn this Course it is not limited to any particular age group as such.
- Content Writers
- Web designers
- Web developers
- Internet Addicts
- UI/UX professionals
- Marketing and Branding Professionals
- Startup/ Business Owners
I can’t decide a course that suits me? What do I do now?
Simple! Just give us a call at +91 7330 710 403 /+91 7330 710 407 or send us an inquiry. Our representatives will get in touch with you and provide the exact consultation by offering advice and guidance on choosing the right course for your needs.
Where do you see yourself doing professionally?
At Global Digital Academy, we insist on developing leaders of tomorrow by transforming fresh minds to masterminds. Our training programme will help the candidates to develop skills that are required to build expertise in implementing, developing and evaluating marketing strategies for the globally connected economy.
What is the duration of your Digital Marketing training courses including SEO, SMO and Internet Marketing?
We offer several courses belonging to Digital Marketing field, and the training schedule is available for weekdays as well as weekend classes. Batch and timings are also offered for the special needs of students for their comfort learning.
Browse through the training and course for complete training details of different course provided by GDA. The different training has the separate time frame to complete it. All the training can be taken on weekdays and weekend according to the batch and enrollment of the participant.
What is the future of the online marketing training?
As this digital era is filled with lots of enthusiasm and competition, there is an increasing demand for professionals who are well-versed on the internet marketing campaigns. Candidates have many scopes to even set up their own consultancy, becoming freelancers, or working on increasing online visibility for numerous enterprises and their clients.
Can you guarantee the results?
Yes, we do guarantee results. Our team is having expertise in all areas of Digital Marketing Trends, which will be perfect for you to get the proper assistant and learn each topic with the thorough perfection of Digital Marketing. At the end of our course, we make sure that all our students are job ready.
What is Digital Marketing?
Digital Marketing is growing rapidly and it’s one of the fastest growing industries that can offer wide career opportunities for any individuals who possess the proper education and training. For example, GDA offers some of the latest Advanced Professional Digital Marketing Courses and Certificate, which can benefit any individual, entrepreneurs, marketing professionals or anyone wishing to break into an interactive Digital Marketing career.
Following are the topics covered in our course:
- Conversion rate optimisation
- Content creation and marketing
- Social media marketing
- Email marketing
- Marketing automation
Why do you always talk about Google, there are other search engines?
In the majority of countries in the world, Google has the highest search engine market share. This is especially true in the UK, where its market share is regularly over 90% of all search traffic to sites. As a result, we tend to spend most of our time working on optimizing sites for Google. If we work in countries in which other search engines are dominant, we will tailor our approach to make sure you get the best possible results.
Will you Provide A Certificate After the Course?
Yes, we do provide the Certificate after successful Completion of the Course.
Do you provide Placement Assistance?
YES ! We do provide 100% Placement Assistance for the trained professionals in Digital Marketing, we exclusively designed to help GDA Trainees to grab the Job Opportunities
Can I use course topics as a project in my college
YES, you can! For the students who are pursuing computer Sciences courses. You can use this as an internship / Project we will help you out in providing you the Project template and you can also opt-in for our Internship Program. Selected Students an also get Internships at GDA
Do you offer classroom or online Training?
We have both Live Instructors Led Classrooms and Online Training Sessions in Digital Marketing.
Do I need to have a marketing background?
Anyone can apply for the Professional Diploma in Digital Marketing. A background in a related discipline is not required – the aim of the Professional Diploma is to allow you to learn everything you need to know about Digital Marketing; to kickstart a new and exciting career.
You may be a business owner looking to take your online marketing to the next level or you may be someone looking for a change of career. The only prerequisite is that you have an interest in the Digital Marketing career.
Where will my qualification be recognized?
Our qualifications are world class. This allows you to take your Digital Marketing Institute qualification with you, no matter where your exciting career may take you.
Who can take up a Digital Marketing career?
Anyone who is interested in building a career in the Digital Marketing field and is passionate about being part of the Digital Marketing industry. If you are someone looking for a career change and is interested in this booming market, this is the perfect place for you.
Minimum qualification needed for a career in Digital Marketing?
The minimum qualification is a bachelor’s degree. However, many companies are now giving full-time and internship opportunities for those who have completed their Higher Secondary.
I’ve missed some of my classes? Can I attend the missed classes again?
We understand that under certain conditions, a learner may not be able to attend few classes. Our learner is given an opportunity to attend the missed classes at the available slots at no additional charges.
I am not an Engineer and don’t know technology such as a programming language. Will I be able to do this Digital Marketing course?
You don’t need to know technology at all or come from engineering/technical background or even an MBA to be successful in digital media.
Can I offer Digital Marketing services as a freelancer after doing this Digital Marketing course?
Yes, you can choose to be a freelancer and offer Digital Marketing services to clients. In order to become a freelancer, you will surely need to learn Digital Marketing even more seriously than your fellow participants as you’ll have a lot of responsibility on your shoulder when you do it for someone else.
I want to change my career from sales to Digital Marketing, Can I get into Digital Marketing job after doing the course?
This is the right time to learn Digital Marketing and give a boost to your sales career or transition your career in Digital Marketing. Now the business environment is changing rapidly, the way sales were done earlier, there has been a tremendous change in past 4-5 years and its continuously going to change. Sales are almost getting imbibed with Digital Marketing.
Does the Digital Marketing Training Institute provide 6 months to 1-year work experience?
We have provision to work as an intern for our Academy’s Digital Marketing Initiatives, after successful completion of the internship, we could support you with work experience certificate.
What is the future of Digital Marketing?
Digital Marketers are expected to take full control of the customer experience in the coming years. Here are things that will change the shape of Digital Marketing in future.